Warning: Do NOT open if afraid of heights!
Greetings all!
What do you think about advertisements? A necessary evil? A useful tool to discover new products and services? Ads seem to be everywhere, bombarding us with images of things we did not know we needed but now want.
But sometimes, an ad comes along that just makes you say “WOW!” – and you might never even use what is being advertised in your life.
Well, Emirates Airline did create a couple of such ads, one of which boasts over 12.5 million (yes, million!) views. The first one, expectedly, starts with a flight attendant urging us to "fly Emirates". Then the camera zooms out...
There is a skyscraper - and a human on top!! The skyscraper is Burj Khalifa, the tallest building in the world with a total height of over 828 m (2,722 ft, or just over half a mile) and more than 160 stories.
This brave person on top is Nicole Smith-Ludvik, a professional skydiver, among other things. Nicole believes that “Life is either a daring adventure or nothing at all.” I think she definitely lives this motto!
Then Emirates did it again and showed the behind-the-scenes moments!
I thought it was one of the best ads I have ever seen! Truly an amazing crew that made it happen!
Sources:
- https://www.youtube.com/watch?v=uQHhYRuaEtM
- https://www.youtube.com/watch?v=AAR1j6UfoG0
- https://www.youtube.com/watch?v=fbL9QdWWJzo
- https://www.instagram.com/nicolesmithludvik/?hl=en
- https://www.nicolesmithludvik.com/
- https://en.wikipedia.org/wiki/Burj_Khalifa
- https://www.burjkhalifa.ae/en/the-tower/facts-figures/
What did you think? Drop me a line!
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